Can Google AdSense Help My Affiliate Programs?
By admin | September 8, 2010
If you are looking for business opportunities, affiliate programs are all the rage today. Simply typing affiliate programs into any search engine will yield a multitude of results with links to websites offering various affiliate programs, promising anything from instant riches to long time financial security. Part of the allure of affiliate programs is that unlike running a business of your own, with an affiliate business you don’t have to deal with things like inventory, storage, packing, shipping, complaints, returns, phone calls, emails, checks or credit cards. In fact, your only responsibility is to direct people to your affiliate site through your affiliate link.
While not having to deal with the aforementioned things, and at the same time being able to earn commissions as high as 75% may sound alluring, and no doubt it should, the reality is more times then not like anything in life it takes time to build your affiliate business to the point where it begins to make you money. In the mean time you must deal with expenses that may stem from advertising, hosting your own website, monthly affiliate fees, etc. Anyway to offset these expenses is welcome!
Google AdSense Not only offers you this opportunity but many affiliate based businesses rely on Google AdSense for a large chunk of their monthly commissions! What Google AdSense allows you to do is to display Google ads on your website that are relevant to the content on your website without distracting from it. When people click on a Google AdSense ad that’s on your website you earn a commission. The program is free to join and also offers other ways to earn additional income as we’ll. You can even think of it as an additional affiliate program earning additional money for you that you would otherwise have never seen!
The fact is, most people who visit your affiliate website will not buy from you. They will simply look around and then leave. Of the ones that do end up buying they will most likely visit your website several times before making a buying decision. In fact it will take an average of 7-12 times for a person to visit your website before they do buy. That is because people want to weigh all of their options. They want to see what other business opportunities or affiliate programs are available to them by visiting other websites, and then they need time to consider which one to go with. If someone is going to visit your website and then leave without buying, wouldn’t you rather that they leave by clicking on a link that you will earn a guaranteed commission on?
Do you see why Google AdSense will always be a very important part of your affiliate business? Running an affiliate business is, like anything else in life, a numbers game. Google AdSense offers you the opportunity to profit off of the numbers of people who will never buy from you, (the vast majority), as well as enable you to get additional revenue from the ones that will eventually buy from you! I assume your desire is to make as much money as you possibly can from an affiliate business of your own? If that is the case then you cannot afford, not to have Google AdSense on your affiliate website!
About the Author
Bill Jason, “The Affiliate King,” is the owner of FabulousWealthOnline.com. A home based business opportunities and business ideas website that helps people make money with their own home based business. http://www.FabulousWealthOnline.com
Topics: Google Adsense | No Comments »
Generating Local MLM Leads With A Geo-Targeted Google Adwords Campaign.
By admin | September 8, 2010
Have you been looking for a way to generate your own leads from a particular state, province, city or town? Did you have a very specific geographical area that you wanted to generate your leads from? If so you need look no further then the Google Adwords advertising program.
Through the Google Adwords advertising program you have the ability to purchase keywords which are the terms you want to be found under when someone types in a Google search. You only pay when someone clicks on your ad and you can determine what that cost will be. You can literally have your advertisement on the very first page of Google for pretty much any keywords you wish to be found under providing you have a high enough bid.
Google has a feature you can use called “geo-targeting” and the cool part about geo-targeting is that you can choose where in the world geographically your ads are going to be displayed. You can select countries, states, provinces, major cities and towns and if you want to get really specific you can even enter longitude and latitude coordinates to target your advertising. Through the IP address of the searcher Google is able to control the display of your ads to only searchers from the region you have specified.
Why would this be valuable to someone using Google Adwords?
If you live in a large city (or are surrounded by large cities) then you would be surprised at how many people may be searching for what you are offering. You would probably agree that it could be beneficial to your business if you had a steady supply of fresh local leads for your opportunity. By geo-targeting your lead generation campaigns through Google you can literally generate leads from almost anywhere you want!
One of the benefits to geo-targeting with Google besides generating local leads would be that you’ll also be bidding against less competition. On very high traffic keywords you’ll be able to spend less money because you’re only dealing with those searches from a specific region and not the entire globe. Obviously you will be dealing with a lower volume of traffic but it’s extremely targeted.
If you target and word your advertisement around the geographical area you are targeting and the lead capture page is also worded for the specific regions you are targeting you will also see a significant boost in your overall conversion rate. Boosting your conversion means more leads for you with the same advertising dollars! Targeting your ad and landing page is as simple as this…
Let’s say you have a business opportunity and you really want to get a team started in Texas. You could geo-target your campaign to the entire state of Texas. Since we are targeting Texans we might want to make sure our Advertisement reflects that. So you could say for example:
“Texas Business Opportunity”
Opportunity For Texas Residents.
Earn Money From Home In Texas.
That’s just a very simple ad targeted to people in Texas. When people from Texas see that ad they are much more likely to click on it then an ad that isn’t targeted directly to them. When you can create a connection with the surfer you have a better chance of bringing them through to your site.
When the user clicked on that ad they would be delivered to your lead capture page (you must have a lead capture page to generate leads) your lead capture page must also reflect the fact that this was a “Texas Business Opportunity” you must keep your marketing message consistent if you hope to have the best possible conversion rate.
Obviously because we have geo-targeted our Google Adwords lead generation campaign to the state of Texas we would then be generating leads interested in a business opportunity that were from Texas just like we wanted. You probably already know how valuable this information could be for your business. By geo-targeting your advertisements you can literally generate real time leads from anywhere in the world you want.
About the Author
Carl Sorensen is the owner of http://www.ezleadcapture.com and offers a complete Lead Capture System for network marketers or anyone looking to Generate Leads Online.
Topics: Google adwords | No Comments »
